Location: Columbia Pictures Aquaverse, Sattahip, Chonburi
Department: Marketing / Digital Marketing
About the Role:
We are looking for a creative and data-driven Email Marketing Specialist to join the marketing team at Columbia Pictures Aquaverse. You will be responsible for planning, executing, and optimizing email campaigns that engage customers, drive conversions, and support overall marketing goals for our unique entertainment destination.
Key Responsibilities:
- Develop, implement, and manage email marketing campaigns aligned with marketing strategies and business objectives.
- Design and create compelling email content, including promotional emails, newsletters, and automated drip campaigns.
- Segment email lists to target the right audience with personalized messaging.
- Conduct A/B testing on email campaigns to optimize open rates, click-through rates, and conversions.
- Analyze campaign performance using analytics tools and prepare regular reports with actionable insights.
- Ensure all emails comply with legal requirements, such as CAN-SPAM and GDPR regulations.
- Collaborate with the design, content, and sales teams to create cohesive and engaging email content.
- Manage and grow email subscriber lists through effective lead generation and list hygiene practices.
- Stay updated on email marketing best practices, trends, and technologies.
คุณสมบัติผู้สมัคร : Qualifications:
- Bachelors degree in Marketing, Communications, or related field preferred.
- Proven experience (2+ years) in email marketing or digital marketing roles.
- Excellent command of English (both written and spoken) is required to create compelling content and communicate effectively with international audiences.