รายละเอียดงาน :
Create media strategy
Apply media data and tools to fit with strategy
Develop the media plan by co-ordinate with client/ account service for best product and communication knowledge to come up with the right media strategy.
Analyze targets media behavior for planning purpose
Analyze and review competitors spending for planning purpose.
Implement the plan by co-ordinating with media buyers
Determine the media budget
Monitor the plan implementation and evaluate its effectiveness